Q: What use is your website if prospective customers can’t find it?
A: Nowadays, when we need a quick answer to something, more often than not we chuck the words into a search engine such as Google or Bing to see what solutions are offered.
Every day, searches are being made for the products or services that you sell, in your area, and when they are, is your website featured in the results? If it is but it’s beyond the first couple of pages, then you are missing out on potential new business.
If you want to improve your search result position for search terms specific to your business, then you need Search Engine Optimisation or SEO as it’s known in Brisbane!
Search Engine Optimisation is the process of improving your website’s ranking position in the organic, non-sponsored listings area of a search engine results page and when done effectively, it’s like having a salesperson working for you 24 hours a day, 7 days a week. It is now also considered to provide the highest return-on-investment of any kind of online marketing.
The factors affecting a website’s ranking position include its design, its content and its level of ‘endorsement’ by other credible websites. Whilst the concept of improving your website’s position with a search engines result pages is relatively simple, it is the strategy, and the implementation of actions specific to your business to achieve this goal, which are a bit more complex.
Absolute Media have been optimising websites for more than 10 years, which is a long time before someone invented the mouthful of a phrase that we now all know as Search Engine Optimisation. Brisbane has many ‘SEO specialists’ that will happily lock you into a long-term contract and charge you much more than is necessary to do a good job. But that’s just not our way of doing things.
So if you want to:
- Increase visitor numbers to your website
- Convert website visitors into customers
- Grow your business online
… contact us today to organise a no obligation assessment.